A comparison of the impact of exposure to fit ideal and non-fit ideal body shapes in fitspiration imagery on women

Previous research indicates a negative impact of exposure to fitspiration on women's mood, self-esteem, and body satisfaction. Fitspiration typically features thin toned bodies, but there is some variation in the types shown, which may influence its effects viewers. Participants (N = 605women) were randomly allocated view fit ideal, non-fit or neutral control images from Instagram, completed state measures appearance self-objectification, satisfaction, mood before after image exposure. Women conditions also reported level comparison with women depicted how inspired they do more exercise. Fit ideal had effect However, participants condition showed an increase self-esteem decrease following exposure, contrast condition. Condition did not have self-objectification was no difference between felt State correlated change satisfaction scores individuals Small sizes limitations indicate that replication findings required. viewing imagery depend thinness muscle tone models people portrayed.